STRATEGIC MANAGEMENT OF BUSINESS PROCESSES OF AN ENTERPRISE BASED ON THE LEVEL OF ITS ECONOMIC SECURITY
DOI:
https://doi.org/10.31649/ins.2024.1.73.82Keywords:
strategy, development, management, economic security, efficiencyAbstract
The purpose of the article is to study the identification of theoretical and practical aspects of strategic management of business processes of a modern enterprise based on the level of its economic security. For this purpose, the importance and necessity of taking into account the level of economic security of the enterprise for determining the further strategy of the development of a modern enterprise is outlined; analyzed the financial and economic results of the investigated enterprise and determined the level of its economic security; the factors and factors forming the current level of economic security of the enterprise under study are determined; to develop a strategy for the further development of the enterprise under study, taking into account the current level of its economic security.
It has been established that the economic security of a modern enterprise is formed under the influence of various factors of the macro- and microenvironment, which are dynamic in nature and determine its level. In this regard, the formation of the strategic development of the enterprise should be based on the current level of its economic security and be formed in the context of the prospects of protecting the enterprise from threats to its economic security.
As part of the conducted research, the main factors and factors shaping the level of its economic security have been established for "Solodka Mriya - Vinnytsia", and on the basis of this, an appropriate strategy for further development - a growth strategy - has been proposed. Within the framework of the proposed strategy, it is recommended to strengthen the technical and technological component, which will ensure the development of production and increase the efficiency of managing the economic security of the company under study.
The scientific novelty of the conducted research is that: the system of strategic development of the investigated enterprise, which is based on the current level of its economic security, has been improved; received further development of the complex of strategic management of the investigated enterprise, taking into account its features and factors of economic security.
The practical value of the obtained results is determined by the practical application of the proposed strategy for further development and a set of practical recommendations for increasing the level of economic security for "Solodka Mriya - Vinnytsia".
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